Marketing

Job Description: ​

• Conduct market research about consumer habits and trends 

• Brainstorm and develop creative marketing strategies and campaigns 

• Create and edit content for web sites, social media pages and posts, videos, graphics  and webinars 

• Create print, television, radio and digital advertisements  

• Assist in enhancing relationships with customers 

• Promote and assist at events 

• Public relations  

• Review results of marketing efforts 

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Education Needed/Other Requirements:  

• Bachelor’s degree (4 years), with major or concentration in Marketing or  Communications, with minor in graphic design  

• Master’s degree for upper-level management jobs 

• Internship(s) 

• Certification(s) 

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Skills/Personality Traits:  

• Communication 

• Team player 

• Creativity  

• Organized; attention to detail 

• Planning  

• Writing  

• Research 

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Technical Skills: 

• Social media 

• Product management 

• Project management 

• Digital marketing 

• Sales  

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Helpful Links: 

• A career guide for marketing majors,  

• https://www.investopedia.com/articles/financialcareers/11/marketing-careers.asp

• So why choose a career in marketing, https://www.skillsportal.co.za/content/why-choose career-marketing 

• You Want a Career in Marketing?,  

• https://www.forbes.com/sites/shamahyder/2019/04/18/so-you-want-a-career-in marketing/?sh=23ad279f19d6

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